About

I design the systems behind the product.

I work where product complexity, customer workflows, and organizational ambiguity overlap. My strongest work is not just making the interface clearer. It is helping teams understand what they are building, how the work should move, and what needs to exist underneath the screen.

Design leadership operating model connecting people, process, product, and outcomes

The work underneath

The work that holds the product together.

I'm most drawn to problems where complexity meets ambiguity—where the systems are messy, the customer needs are underspecified, and the organization hasn't yet settled into a stable operating model. That's where clear thinking and strong execution make the biggest difference.

I've spent the last decade in leadership roles as system builder for high-growth startups and large enterprises, with a focus on the cybersecurity industry. My work spans product strategy, design systems, and organizational development, with a strong emphasis on enterprise workflows and AI-driven solutions.

How I lead

I turn ambiguity into operating clarity.

From scattered context to shared understanding

I help teams name the customer problem, map the moving parts, and create a model that product, design, engineering, and leadership can use together.

From design deliverables to decision systems

I use design work to clarify priorities, expose tradeoffs, and make decisions easier to evaluate before teams commit to building.

From inconsistent execution to repeatable practice

I build the rituals, design systems, workflow maps, and operating patterns that help teams keep quality high without relying on constant heroics.

From interface requests to product architecture

I push the work upstream when the screen is only a symptom. The real job is often system design, workflow design, data modeling, or organizational alignment.

Pattern

My work follows a consistent pattern.

  1. 01 Untangle complexity
  2. 02 Create a shared model
  3. 03 Design the workflow
  4. 04 Build the interface

Most teams start at step 4. I usually need to begin with the system that makes step 4 worth building.

Selected outcomes

Evidence, not assertions.

Four companies, four constraints — foundation in enterprise identity, an acquisition exit, a zero-to-one stealth launch, and MSP digital transformation. The metrics below are the measurable outcomes; the case studies show how each one was built.

BlueVoyant · Transformation

42%

Faster MDR mean time to respond after unified portal and incident workflow redesign.

ActZero · Zero to one

9 weeks

Stealth exit — marketing site and customer portal shipped from scratch.

Cylance · Exit

$1.4B

BlackBerry acquisition closed February 2019. Home Edition broadened the product lineup driving the deal.

Cylance · Infrastructure

33%

Faster design-to-engineering handoff after unifying the Confidence Design System.

SecureAuth → BlueVoyant

100+

Product features shipped end-to-end across enterprise SaaS, consumer, and mobile.

Design org

15

Designers, researchers, and contractors hired and mentored across three cybersecurity companies.

Selected work

Examples of systems thinking made visible.

View all work

These case studies show the work behind the work: operating models, product narratives, design systems, and workflow decisions that made the shipped product possible.

Leadership appointments

Where I've applied this.

Digital transformation

Director, Product Design

BlueVoyant | Cyber Defense Platform

2021 - 2023

View case study

Unified portal across product lines

  • Brought design in-house and led portal transformation across MDR, supply chain defense, and digital risk protection — customer research with operators, not stakeholders alone.
  • MDR ticket and incident workflow redesign cut mean time to respond by 42%; unified portal shell adopted by Fortune 500 customers.

Org and infrastructure

  • Established dedicated front-end infrastructure and UI Guidelines — the first shared design system across BlueVoyant's independent product lines.
  • Managed embedded designers with weekly cross-functional rituals to extract tribal knowledge and align siloed squads.

Zero to one

Director, Product & Creative

ActZero | Managed Detection & Response

2020 - 2021

View case study

Stealth exit and brand

  • Built ActZero's brand identity, product narrative, and marketing website from scratch — the company's exit from stealth after the Intelligo acquisition.
  • Marketing site launch contributed to 28% ARR expansion and 4.8/5 onboarding CSAT.

Customer portal and design system

  • Shipped the customer portal in nine weeks; design system established before the product build.
  • Security Posture Assessments — maturity model on normalized CMMC and CIS controls, designed with the CTO and head of customer success.

Exit story

Director of UX/UI

Cylance

First director in the role. Acquired by BlackBerry, February 2019 — same role through close

2016 - 2019

View case study

Enterprise AI product design

  • First Director of UX/UI — built the org and enterprise console UX for ML endpoint protection: confidence scores, disposition controls, Optics EDR.
  • 282-respondent SUS program validated dashboard redesign priorities; limited-release console shipped late 2018.

Design systems, consumer, and acquisition

  • Confidence Design System reduced design-to-engineering handoff by 33%; shared across enterprise and CylancePROTECT Home Edition.
  • Product portfolio breadth contributed to BlackBerry's $1.4B acquisition.

Foundation

First designer & front-end developer

SecureAuth | Credential Provisioning & Identity Security

2012 - 2016

View case study

Enterprise identity platform

  • First designer and front-end developer at SecureAuth — rebuilt authentication as a product: white-label SSO, adaptive auth policy UX, and SDK/developer integration.
  • Production themes for American Eagle, Norwegian Cruise Line, Revlon, and other enterprise customers on a shared AngularJS component library.

Cloud and mobile expansion

  • Launched 2FaaS cloud identity and native apps across iOS, Android, and Windows.
  • Established infosec fluency and enterprise SaaS patterns carried into Cylance and every director role after.